Nick Shiers on Followers vs. Money, Challenges of Social Media, PR, Going Direct

In this HYPEWORKS Podcast episode, Alex, Jake, and guest Nick Shiers talk about personal introductions, the transition from social media marketing to PR, the impact of algorithms on content creation, the value of followers vs. money, the role of AI in content creation, and the challenges of working in social media and PR.Nick Shiers Socialshttps://x.com/shiers_nWatch/ListenWatch on YouTubehttp://www.youtube.com/@hypeworksListen on Spotifyhttps://podcasters.spotify.com/pod/show/hypeworksListen on Applehttps://podcasts.apple.com/us/podcast/hypeworks-podcast/id1649131740Other Podcast playershttps://hypeworkspod.comSocialsHYPEWORKS SocialsTwitter: http://twitter.com/thehypeworksInstagram: http://instagram.com/thehypeworksAlex SocialsTwitter: http://twitter.com/alexmacgregor__Instagram: http://instagram.com/alexmacgregor__Jake SocialsTwitter: http://twitter.com/jakeh2792Instagram: http://instagram.com/jake2792Newsletter https://hypeworksnews.com/